About Travelport
A leading content aggregator and
distributor, Travelport delivers critical
transaction processing solutions that
empower the travel supply chain.
Giving the
brand a new
direction
Case study 01
Travelport
:
Today’s brands need to articulate
big ideas, with the business delivering
them in reality in every aspect of their
activity. Travelport sought an approach
that embodied this principle.
Origin has delivered both
strategic insight and creative
execution in a range of media.
They champion new ideas and
offer a level of support that adds
real value in all aspects of our
work with them.
An inspiring brand
“Travel. Inspired by Travelport” acts
as a statement of intent, sitting above
a series of pillars that revealed the
direction the business was taking,
and the initiatives the company
was deploying to deliver a tangible
difference to their customers in all
channels. To support this with a new
look and feel, we employed a fresh, open
and distinctive visual differentiation.
Global applause
The global launch met with wide
applause from both internal and
external audiences. An initial campaign
integrated video, interactive media, on
and offline advertising, events, collateral,
infographics and presentations.
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